PepsiCo MultiMedia Hub
We’ve flipped carbonated diet drink marketing 180 degrees and positioned Pepsi Max as the first diet cola for men. PepsiCo North America Beverages breathes new life into the diet beverage sector with two thirty-second spots entitled “I’m Good” and “Ingredients” which debut at SuperBowl XLIII. With the appropriate levels of health warnings, the Pepsi Max campaign is designed to inspire a glut of user-generated content.
[ refresheverything.com ]


TV SPOTS

Ingredients (:30)


I'm Good (:30)


I'm Good — Monkey (:15)



LOGOS

[ JPG / EPS ]


PRODUCT PHOTOGRAPHY

[ LRG / MED / SM ]
[ LRG / MED / SM ]